STARBUCKS COFFEE COMPANY
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Recent Articles about STARBUCKS COFFEE COMPANY
Live alerts from global media, monitored by Business Radar
2025-04-15 (economictimes.com)
Starbucks uniform policy change: Starbucks announces major change as it revamps cafe look amid massive decline in sales -
Starbucks, the world's largest coffee shop chain, is implementing a new dress code for workers across its North American stores next month, as the coffee giant aims to refresh its store image and boost business under CEO Brian Niccol. This is the latest change made under Niccol, who took over in September and subsequently launched a "Back to Starbucks" strategy.
Read more2025-04-08 (mustsharenews.com)
Starbucks on Smith Street unveils Chinese signboard after 6-month collab with local calligrapher & wood carver
A new Starbucks outlet on Smith Street with a handcrafted Chinese signboard has begun its trial operations on Monday (7 Apr).
Read more2025-03-31 (marketing-interactive.com)
Starbucks brings to life the dedication of 60,000 baristas in China |
Starbucks China has reintroduced the brand with a series of punchy brand videos titled " Crafted with care in every cup " ( 好好 照顾 每 一杯 ) , highlighting the brand philosophy of baristas ' craftsmanship and care behind every cup .
Read more2025-03-22 (medianews4u.com)
Starbucks and Peanuts Collaborate to Launch Exclusive Merchandise Collection in India
Starbucks and Peanuts have teamed up for a global brand partnership, bringing a special Peanuts-inspired merchandise collection to Starbucks stores in India starting March 20, 2025.
Read more2025-03-20 (marketingweek.com)
McDonald's replaces Starbucks as the 'most valuable' restaurant brand
McDonald's is the world's most valuable restaurant brand, according to Brand Finance, as previous incumbent Starbucks suffers from "growing misalignment" with customers.
Read more2025-03-19 (horecatrends.pl)
Revolution in Starbucks: What is changing for customers?
In response to the changing needs of consumers, Starbucks introduces a number of changes in the functioning of the cafe, space organization and product offer. Will these changes gain recognition of customers around the world, including in Poland? Time will show how the new strategy will affect the brand image and customer experience.
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2025-03-09 (wsj.com)
Smaller Menus, Better Vibes: How Starbucks's CEO Is Shaking Up the Brand
In an interview with The Wall Street Journal, Brian Niccol outlines strategies to improve ordering, fix cafe vibes and boost the coffee chain's business.
Read more2025-02-24 (cnn.com)
Starbucks is laying off workers and paring back the menu as it tries to turn the business around | Business
Starbucks is taking Frappuccinos with cookies and cream, white chocolate and other Frappuccino drinks off the menu.
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2025-02-07 (insideretail.com.au)
Starbucks bets on simplicity to reverse decline - Inside Retail Australia
The Seattle-based chain faces declining sales across major markets and shrinking profits, prompting a renewed focus on simplification and core brand values.
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