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string(1495) "We are a purpose driven company with a mission to create innovative products and experiences that inspire, entertain, and develop children through play.
We treat play as if the future depends on it — because it does. Play is our language, and we speak to our consumers authentically by representing the world as they see and imagine it.
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Monster High and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies.
Our offerings include film and television content, gaming and digital experiences, music, and live events. We operate in more than 35 locations and our products are sold in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies.
Mattel is recognized for the second year in a row as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators in 2023. Mattel is at its best when every member of our team feels respected, included, and heard. We support this by offering flexible work schedules, health and wellness programs including personal and professional coaching, financial rewards, recognition programs and more."
["address_street"]=>
string(20) "333 Continental Blvd"
["address_place"]=>
string(10) "El Segundo"
["address_region"]=>
string(10) "California"
["founding_date"]=>
string(10) "1945-02-28"
["website_domain"]=>
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["employee_count"]=>
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string(284) "NEW YORK — Since the pandemic, Elizabeth Hulanick has turned to toys from her childhood to relieve stress. She and her co-workers chip in to buy Legos at Target and play at their desks. She also started playing with Silly Putty again, noting she felt comforted by the bouncy rubbery"
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string(176) "Long before the pandemic, many adults turned to toys from Legos to collectible items to tap into their inner childhood for comfort. But all the stresses from the health crisis,"
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["publication_date"]=>
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["title_en"]=>
string(61) "Meet Corinne Tan, American Girl's First Chinese American Doll"
["snippet_en"]=>
string(210) "The creation of Corinne is timely following reports of racist remarks and deadly violence against Asian and Asian Americans which saw a dramatic increase as the pandemic rapidly spread across the United States."
["url"]=>
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[1]=>
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string(56) "What brands need to know about Generation Alpha | Ad Age"
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string(131) "The pandemic has altered the priorities of Gen Alpha, the group of kids born after Gen Z, and marketers should be paying attention."
["url"]=>
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["title_en"]=>
string(94) "Coronavirus latest: Starbucks, Mattel and Big Tech earnings keep riding post-pandemic recovery"
["snippet_en"]=>
string(94) "Coronavirus latest: Starbucks, Mattel and Big Tech earnings keep riding post-pandemic recovery"
["url"]=>
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string(146) "When the pandemic hit and retailers were forced to shutter, Mattel made investments in e-commerce. This helped American Girl doll sales immensely."
["url"]=>
string(95) "https://cnbc.com/2021/02/10/mattels-turnaround-is-working-just-look-at-american-girl-sales.html"
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string(158) "As parents searched for ways to keep kids happy and occupied during the COVID-19 pandemic, the toy category thrived, with sales rising 16% in 2020 to reach..."
["url"]=>
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c3ffe-us-mattel-inc
Mattel, Inc.
Location
California
Founded
1945-02-28
Website
https://about.mattel.com
Articles
1378 Articles
Category
Dolls and Stuffed Toys
Games, Toys, and Children's Vehicles, Except Dolls and Bicycles
Description
We are a purpose driven company with a mission to create innovative products and experiences that inspire, entertain, and develop children through play.
We treat play as if the future depends on it — because it does. Play is our language, and we speak to our consumers authentically by representing the world as they see and imagine it.
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Monster High and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies.
Our offerings include film and television content, gaming and digital experiences, music, and live events. We operate in more than 35 locations and our products are sold in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies.
Mattel is recognized for the second year in a row as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators in 2023. Mattel is at its best when every member of our team feels respected, included, and heard. We support this by offering flexible work schedules, health and wellness programs including personal and professional coaching, financial rewards, recognition programs and more.
NEW YORK — Since the pandemic, Elizabeth Hulanick has turned to toys from her childhood to relieve stress. She and her co-workers chip in to buy Legos at Target and play at their desks. She also started playing with Silly Putty again, noting she felt comforted by the bouncy rubbery
Long before the pandemic, many adults turned to toys from Legos to collectible items to tap into their inner childhood for comfort. But all the stresses from the health crisis,
The creation of Corinne is timely following reports of racist remarks and deadly violence against Asian and Asian Americans which saw a dramatic increase as the pandemic rapidly spread across the United States.
As parents searched for ways to keep kids happy and occupied during the COVID-19 pandemic, the toy category thrived, with sales rising 16% in 2020 to reach...
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