IPG Mediabrands AB
Location
Stockholm
Founded
1987-03-18
Website
Risk Signals
1055 news mentions monitored
Industry Context
This company is tracked across risk categories, including those related to its sector (e.g., Advertising Agencies), including supply chain integrity, ESG practices, labor disputes, and regulatory compliance.
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Recent Articles about IPG Mediabrands AB
Live alerts from global media, monitored by Business Radar
2025-02-17 (mi-3.com.au)
Cause and effectiveness: Trust in news media climbs as misinformation fears spike | Mi3
Latest data shows misinformation fears soaring in Australia as tech firms pull checks – and that's bad news for brands, says ThinkNewsBrands CEO Vanessa Lyons. But there is upside as consumption of trusted news grows in response. IPG Mediabrands CEO Mark Coad and Affinity CEO Angela Smith agree that creates a halo effect for marketers.
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2025-02-04 (strategies.fr)
UM reveals a new positioning called Full Color Media -
UM, a global media agency of IPG Mediabrands, unveils a new positioning called Full Color Media, which must result in a redesigned set of behavior, approaches and products within the global UM network. Full Color Media is based on a specific research corpus relating to the development of the brand in the AI era. Led with more than 10,000 brands and with 5 million data points, research has led to a marketing theory and a "brand patterns" model (brand models), designed to develop and differentiate brands. Final objective: to increase advertiser's marketing efficiency.
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2024-10-19 (signs.pl)
UM expands cooperation with Upfield
The manufacturer of Rama and Flora entrusted UM with coordinating activities on subsequent markets.
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2024-07-01 (campaignbriefasia.com)
IPG Mediabrands Malaysia appoints Stephanie Foong as Chief Investment Officer
IPG Mediabrands Malaysia has appointed Stephanie Foong as the new Chief Investment Officer. The appoint is effect immediately, 1 July 2024, and Foong will report directly to CEO of IPG Mediabrands Malaysia, Bala Pomaleh.
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2023-11-21 (stakeholders.com.pe)
IPG Mediabrands obtains the first star in Peru's Carbon Footprint
The media agency holding company, in addition to committing to reducing its environmental impact, encourages the adoption of sustainable practices in its value chain.
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2022-10-11 (dagensmedia.se)
IPG Mediabrands improves results
IPG Mediabrands significantly reduces the loss and increases turnover and agency income. CEO Simone Westerberg on the result, customer changes and performance in 2022.
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2022-08-22 (wirtualnemedia.pl)
Television magazines doomed to extinction. "As long as they are fastened, they will invest"
Edipresse will soon end the weekly with the television program "Kropka TV". Almost exclusively on the market will remain the titles of the Bauer Publishing House, which introduced modern TV Guide to Poland. - The printed television program is a thing of the past. There are changes related to the development of technology, the Internet and the aging of readers - says Monika Rychlica.
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2019-10-27 (marketingtribune.nl)
Carolien van 't Hek and Yvonne Prins lead UM Netherlands
From now on, UM Netherlands will be led by Carolien van 't Hek (CEO) and Yvonne Prins (managing partner). The duo takes over from Brego Keller, who is leaving the media agency with immediate effect.
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2017-02-07 (adformatie.nl)
Achieve more effect with video ads
What works and what doesn't work in the fastest growing form of online advertising?
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