IPG Mediabrands AB
Location
Stockholm
Founded
1987-03-18
Website
Risk Signals
1055 news mentions monitored
Industry Context
This company is tracked across risk categories, including those related to its sector (e.g., Advertising Agencies), including supply chain integrity, ESG practices, labor disputes, and regulatory compliance.
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Recent Articles about IPG Mediabrands AB
Live alerts from global media, monitored by Business Radar
2025-01-23 (strategies.fr)
IPG Mediabrands launches Interact, its new integrated media platform -
IPG Mediabrands is launching Interact, a new technological platform that the teams of its Initiative and UM media agencies will now use to design ever more efficient media strategies to serve clients. To support the deployment of Interact in France, IPG Mediabrands has established key partnerships which will make it possible to reconstitute behavioral targets for its clients: with Implcit for cookieless, the French specialist in targeting, measurement and optimization of cookie-free digital advertising using anonymized data from Médiamétrie's Internet panel; with Acxiom and Weborama for the social part, in order to be able to reconstitute the same targets on social platforms; with Kantar to reconstitute the TGI (Target Group Index) targets if necessary.
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2024-10-10 (latinspots.com)
Emirates launches Premium Economy in Brazil together with Mediabrands
(10/10/24). In a 360º campaign, Emirates launches Premium Economy in Brazil With the support of Mediabrands, through its specialized business unit -UM Brazil- and UM Dubai, the launch has a presence in TV, digital, cinema and DOOH.
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2024-06-06 (adobomagazine.com)
Media: IPG Mediabrands launches global OOH network Rapport in Malaysia
KUALA LUMPUR – IPG Mediabrands has announced the launch of Rapport in Malaysia, a global specialist network agency in the Out-of-Home (OOH) sector. The launch of Rapport strengthens IPG Mediabrands’ offering in Malaysia, ensuring a complete service to its clients that will focus on integrating
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2023-10-18 (martechseries.com)
Sharethrough Launches 'Net Zero Publisher Program' with Support from IPG Mediabrands
Sharethrough, one of the top global independent omnichannel ad exchanges, today announced the launch of the Net Zero Publisher Program. Developed in partnership with measurement company 51toCarbonZero( 51-0), this unique initiative aims to help publishers gain an accurate understanding of their
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2023-07-18 (portada-online.com)
IPG Mediabrands Launches Unified Retail Media Solution
Dedicated Business Unit Unveils World’ s Most Expansive Retail Media Network Platform to Address Brand Needs for Advertising in Retail Media NEW YORK–( BUSINESS WIRE) –IPG Mediabrands, the media holding company within the Interpublic Group of Companies( NYSE: IPG) today announced the launch of its
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2020-11-10 (campaignlive.co.uk)
IPG Mediabrands launches global content studio
The media agency network is formalizing its capabilities across branded, original and dynamic content in 12 markets.
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2020-02-18 (fenews.co.uk)
IPG MEDIABRANDS LAUNCHES APPRENTICESHIP PROGRAMME TO RECRUIT NEW AND DIVERSE TALENT
@ IPGMediabrands Launches MOTION# Apprenticeship Programme in partnership with Arch to recruit new and diverse# Talent IPG Mediabrands, the global media arm of Interpublic Group, has announced the expansion of their apprenticeship programme, MOTION,
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2019-07-08 (cnn.gr)
Cadreon: the new Programmatic Unit of IPG Mediabrands
IPG Mediabrands launches Cadreon, the network's Ad Tech company, in Greece.
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2017-07-24 (media4growth.com)
IPG Mediabrands launches MAGNA in India
IPG Mediabrands, part of the Interpublic Group of Companies, Inc, a publicly traded advertising company has launched MAGNA in India. MAGNA is the centralised IPG Mediabrands resource that develops Intelligence, Investment and Innovation strategies for agency teams and clients.
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